www.albersfoundation.org
Communication Arts, Webpick of the Day, 3.11.14
I was asked to create an informational and educational website befitting the Alberses’ modern, simple and playful aesthetic that allows the user to look briefly or engage deeply. The site consists of sixty-five pages, featuring twenty art galleries with three hundred selected works that can be zoomed in on to see individual yarns in weavings, brush strokes in paintings, or intricate parts in glass works. The Josef and Anni Albers section includes information on the artists, their teachings, writings, publications and exhibitions. At the start of the project, I talked with the staff, read books on the artists and documents from the archives, and explored the Foundation’s buildings and grounds to learn about the role of the institution and its resources. I met with the chief curator to organize and define the content, assign hierarchies, and name pages before designing the site. I also conceived, scouted, and directed photography; monitored the quality of text and images; and managed the development of the site. Throughout the project I kept in mind that the director had requested a website that was a haven: serene, clear and quiet.
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